Booksy was built for beauty and wellness businesses, offering highly customizable service settings, free text and email marketing, appointment deposits, and more - for one flat fee. Booksy, a strong Square alternative, is the best choice for barber and beauty businesses.
Start free nowCompare the price between Booksy and Square for a similar set of features and inclusions.
monthly
All features included
+ $20/mo per additional user
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monthly
+ $20-$195/mo for Text Message Marketing
+ $15-$425/mo for Email Marketing
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All features included
Processing Fees (In-Person)
Require Deposits for Free*
*Payment processing fees still apply
Free Email and Text Message Marketing
Free Custom Forms
Built-in Social Media Post Creator
Get Featured on Marketplace
Booksy isn’t just software—it’s a global network built around your journey. We understand beauty because we work with beauty pros every day.
Set your cancellation policy, and we’ll enforce it for you. Easily charge a customizable deposit at the time of booking.
Booksy helps you build your brand and get more bookings. Your booking site helps you build trust by highlighting customer reviews and showcasing a portfolio of your work.
With Booksy, you’ll get a free business listing on the largest and fastest growing beauty and wellness marketplace in the world. Clients near you that are looking for your services can search on booksy.com, the Booksy for Customers app, or Google and discover your Booksy booking site.
Reach a human in less than 30 seconds, 7 days a week with our in-app live chat support. Catch us by phone or email during business hours!
We'll get you started on Booksy with a free data transfer, whether you're switching from another software or ditching pen and paper. A dedicated Booksy Expert will provide personalized 1:1 support and advice to ensure your success on Booksy.We’ll transfer your:
“My clients love booking appointments through Booksy. I enjoy how well Booksy keeps me organized and informs me of my progress and accomplishments. Booksy's so affordable and customer service representatives are always available when needed.”
⭐⭐⭐⭐⭐ Trustpilot review
+$20 per add'l user
Monthly, plus tax.
No commitment, cancel anytime. Try free for 14 days.
Absolutely. Booksy lets you collect payments, charge deposits, and set cancellation policies to protect your time - all at lower rates than Square. Everything’s integrated—no third-party tools or extra steps required. With your appointments and payments all in one place on Booksy, you can get valuable sales, revenue, and client insights about your business in Booksy’s robust Stats & Reports dashboard.
Booksy and Square’s base monthly subscription fee is about the same for a single user. All of Booksy’s features are included with the base subscription fee, and Square charges extra monthly add-on fees for certain features like text and email marketing. For independents and small teams looking to engage with their clients and grow their business, Booksy is a better value for your money.
Booksy offers a powerful and affordable all-in-one solution for barber and beauty pros designed to streamline and grow your business.
Save money with all-in-one pricing and low fees: Purchasing text and email packages to message your clients can really add up quickly. Unlike Square's add-on fees, Booksy includes everything you need in a single plan. This means no extra charges for essential growth features like text and email marketing. Plus, Booksy offers a competitive in-person payment processing rate of 2.49% + $0.10 per transaction.
Boost your business with free Marketing tools: Attract clients and keep existing ones engaged with Booksy's free marketing tools. Send text and email marketing messages to your client base for free, a valuable feature Square charges $35+/mo extra for. Additionally, Booksy's built-in social media post creator simplifies reaching your audience on popular platforms.
Yes! Booksy is super intuitive and designed with independent professionals in mind. You can get set up fast, and our team is always here to help. We can even transfer all of your upcoming appointments, services, and clients over to Booksy for free, so you can hit the ground running. Your own Booksy Expert is there for you with personal support for your first month, so you can make sure you’re getting the most out of your subscription. Plus, we offer education, webinars, and in-person events to support your growth.
Yes! Booksy has a robust global marketplace with over 38 million clients and counting. All Booksy businesses get to be listed on the marketplace for free. That means clients near you using the Booksy for Customers app or Booksy.com to look for services can discover you, browse your portfolio and reviews, and instantly book you - for free.
Square is a registered trademark of Square.
Comparison based on data as of April 2025
