The Time is Right: January Promotion Ideas

Article with ideas for nail business names
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Ah, January... a time for new resolutions, new plans, and new looks. Get people ready for a great new year with the following fun January promotion ideas.

1st - New Year's Day/Hangover Day

If you are open this day, you'll be one of the few available services! We can imagine you know just how to market this day to set people on the right track for their New Year's resolutions. Given the partying from the night before, we recommend adding a free spa-style treatment with the purchase of any service.

13th - Make Your Dream Come True Day

Perhaps someone has always been a little nervous to try a procedure... but it's something they always wished they could do. Why not use this day to get people to be more adventurous with their looks or lifestyles? Offer special discounts for first-time visitors OR for people trying a new service. That way, everyone can see their health and beauty dreams come true.

14th- Dress Up Your Pet Day

Pet groomers, this one's for you! Here is a day dedicated to helping our furry friends look fabulous. Why not offer special (limited edition) bandannas, collars, or bows during this week with the purchase of larger packages? Or perhaps an after photo in a fun holiday costume? This day has so much fun potential for you, your clients, and their owners.

16th - Blue Monday

You have the power to put a positive spin on the bleakest day of the year and give your business a boost in the post-holiday slump with a well-designed promotion. Perhaps try a text or email campaign like "Brighten up Blue Monday with 20% off your service- 16 January only!". It has the potential, don't you think?

 24th - National Compliment Day

You can also make a positive day even better with the right promotion. For example, "Let's be kind to each other: compliment another customer's haircut on this day, and get your service half-off!" or simply write "Nothing gets more compliments than a new hairstyle. Book a special appointment on National Compliment Day!".  Creating a great vibe inside of your shop will have your customers smiling whenever they think about your business.

Like these January promotion ideas and curious about how to start 2018 right? We're the gift that keeps on giving! Booksy has everything you need to get ahead.

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