Booksy vs Fresha: What’s the difference?

Don’t get fooled by the cost of “free”

Booksy offers everything you need in one simple, transparent plan. No extra fees for standard features or client communications.

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Independent Business Owner

$29.99

monthly

- All features and client messages included
- No hidden fees
- Free Marketplace bookings
- 30% commission fee only when optional Boost feature is turned on
- $20 per month for each additional user

$0.00

monthly

- 20% mandatory commission for any new client bookings
- +$9.95 per user for full reports access
- + Fee per transactional or marketing message sent to your clients

What are the differences between Booksy and Fresha?

*Up to 2,000 marketing text messages included per month
Comparison based on data in October 2024.
14 day free trial, no credit card required.

Appointment Reminders

Always free
$0.02 per text (20 included)

Automated Appointment Confirmations

Always free

New Client Fee

Free, unless optional Boost feature is turned on
20% mandatory commission for any new client booking from Marketplace

Marketing Messages

Free SMS*, Email and Push Marketing Messages
$0.08 per text
$0.02 per email

Customer Support

24/7 Live In-App Chat, plus Phone and Email support
Email only

Unlimited Stats & Reports

All reports included
$9.95 per team member

Why is Booksy better than Fresha?

02

No hidden fees

Fresha charges for extras like messaging your clients, new client fees, and full business reports access.

03

Free Marketplace bookings

You won’t be charged anything for clients that find and book you through your own marketing efforts or through Booksy, unless you have the optional Boost feature turned on.

01

Straightforward, transparent pricing

Booksy has one monthly subscription fee that includes every feature.

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Make data-driven decision with Booksy appointment app

No hidden or confusing fees

Fresha’s pricing is confusing on purpose. You may think you’re getting a free subscription, but you’ll find that they’re making a lot of money from add-on fees and commissions for your new client bookings.

24/7 Customer Support

Don’t wait days for a response via email. Reach a human in less than 30 seconds, 7 days a week with our in-app live chat support. Catch us by phone or email during business hours!

Free data transfer and 1:1 onboarding support

You’re not stuck with your current app - we can help. We'll transfer your business over to Booksy for free, whether you're switching from another software or ditching pen and paper. That includes those hard-earned reviews. A dedicated Booksy Expert will provide personalized 1:1 support and advice to ensure your success on Booksy.

  • Services
  • Client database
  • Future appointments
  • Reviews
  • Photos
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Barber who uses the Booksy app
Barber using an online appointment app

Every feature included

$29.99
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*Payment processing & hardware not included

Frequently asked questions

If Fresha is free, why should I choose Booksy?

Free can definitely be tempting, until your software starts charging you to use features that used to be free, or nickel and dimes you for standard booking app features like appointment reminders and sending messages to clients. One way or another, they need to make money. Oftentimes free solutions can end up more expensive than a booking app with a monthly subscription.

For example, your Booksy subscription costs $29.99 per month, and includes unlimited marketing email messages and up to 2,000 marketing text messages per month. 2,000 text messages to your clients on Fresha would cost you $160! All transactional messages to clients on Booksy are also free, like appointment confirmations and reminders.

Does Booksy charge my clients to book with me?

Never - you have unlimited bookings with your Booksy subscription. We won’t charge your clients a booking fee.

Does Booksy charge me for new clients?

You’ll never be charged for new clients unless you have the optional Boost Marketing feature enabled.

Booksy does not charge you for any of your existing clients, or any new clients that book you through your booking link, QR code, Google/Instagram/Facebook integrations. You are not charged for new clients that find you through your Marketplace listing when Boost is turned off. 

The only time you’ll be charged for a client is when you enable our Boost Marketing feature, which promotes your profile and increases the visibility of your business. If a client books you through the Marketplace for the first time while Boost is enabled, you’ll pay a one-time 30% commission of their total service cost. 

Fresha charges you 20% for any new client that books with you if you have online booking turned on - you cannot opt out.

What does Booksy offer that Fresha does not?

  • Free Automated Appointment Confirmations and Reminders - We won’t charge you for the transactional messages to your clients that make your life easier, like automated Confirmations and Appointment Reminders. Fresha charges you for each message sent.
  • Automated Marketing Campaigns: Automated message blast campaigns send the right message, at the right time, to the right people. Automate your client followup, booking reminders, and holiday messages to stay connected to your clients and drive more bookings. Templates and campaigns are already set up for you in the app. Just turn them on.
  • Free text message marketing - Text messages are the most effective way to reach your clients and drive bookings. Easily message your clients for free (up to 2,000 messages per month) with our Message Blast tool. The same amount on Fresha would cost you $160.
  • Built-in, Customizable Social Post Creator - Create your own images to share to social media right in the app. Instantly share great reviews 
  • Free Detailed, at-a-glance dashboards and reports: Over 50 reports to keep an eye on every aspect of your business - Client behavior, Revenue, Business Performance, Appointment Reports, Cash Flow and more. It’s all the information you need to make informed, data-driven decisions about your business. All reports are included in your standard subscription.
  • The leading beauty booking marketplace: Over 38 million clients around the world book on Booksy. Don’t miss out on getting discovered.

Fresha is a registered trademark of Fresha.
Comparison based on data as of 10/29/2024.