Salon protocols you should implement once you reopen

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Although you probably can’t wait to reopen your business once the lockdown is lifted, just remember that it won’t be a walk in the park. Sure, your appointment calendar is going to be filled with bookings like it's December, but that doesn’t mean you will be able to jump into your workstation like nothing ever happened - you’re going to have to implement some new safety protocols for yourself and your team (if you have one). So what exactly should these protocols include and what are the best methods of informing your clients about these changes?

Update: Implementing protocols required by law

The hair and beauty industry is all about direct contact with clients - either through their hair, scalp, nails, lashes or face - so naturally, new regulations have been implemented in order to prevent an outbreak. As of 04/07/2020, you are required by law to implement a number of new protocols, including but not limited to:

You can find the guidance and the entire list of recently-enforced laws here.

Creating your own set of protocols

As the saying goes, it’s better to be safe than sorry. Eventually, you’ll be able to reopen your hair or beauty business, and although new sanitation measures will most likely be enforced by law, you may also want to introduce some of your own. If not enforced by law, consider:

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By implementing measures that limit direct contact and encourage better sanitising practices, you will significantly lower the possibility of any future outbreaks from ever occurring in your salon.

Get the word out!

Informing clients of the recent protocols you’ve implemented into your business’ functioning isn’t as easy as it sounds - especially if you're introducing a large number of them. Bear in mind that posting your protocols ONLY on your social media pages isn’t going to work, as a number of clients might not have access to them - and even if they do, they might not notice your post in their feeds. A more effective approach is to send a bulk email message to your customers, informing them of your latest changes. Using Booksy salon software, you can select your entire client base and send (or schedule) a message with everything they need to know. You may also want to send everyone a text notification, informing them to check their emails to familiarise themselves with your new protocols. 

Aside from posting on social media pages and writing directly to clients, consider printing out posters of the protocols you’ve implemented and hanging them in your salon’s windows. Make sure to include contact information (phone number, booking page, social media pages) for passers-by who may be interested in booking a visit with you. Although the lockdown will eventually be lifted, you still need to take certain precautions in order to avoid having a breakout in your salon. By encouraging your clients and staff to abide by these new procedures, your business will return to normal functioning in no time!

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