When you hear the term “beauty business”, the first thought that may come to mind is a hair or beauty salon for human clients. However, pet salons have been on the rise in recent years - and they too have a rightful place in the hair & beauty industry. Like make-up artists and hair stylists, pet groomers are required to take training courses for certification, and grooming is an art in itself. Like any other hair or beauty business, pet salons come with their own dilemmas as well.
Hair and beauty professionals have a lot to take into account before providing a service to their client - their hair type, length, allergies and how long it might take. Now imagine what pet groomers need to go through when providing a service. They need to pay attention to the same factors as regular stylists, except their clients come in various breeds, fur types and may not always feel as relaxed as human salon clients. Recording the animal’s breed, fur type, behaviour and any allergies is important for groomers, but they do not have time to shuffle through a client records book. The solution - a digital and versatile pet business management software for finding that one client and their pet within seconds.
Pet salons, like any other beauty business, use products for certain services. A client might bring in their pet for a trim, wash, defleaing, nail trimming, or the whole pack. Although a balayage probably will not be offered at the salon, other products must be on hand and used accordingly! Groomers, like hair & beauty stylists, need to know their products and how to apply them without causing any harm or discomfort to the animal. For fractious pets that do not enjoy being groomed, calming aids (approved for usage by groomers), as well as treats, may also be provided. Monitoring product levels and preparing stocktakes is essential for running a successful pet salon, but sometimes there is not enough time to count every individual product. Instead, salon owners should keep tabs on their inventory with a system suitable for controlling product sales and usage.
Almost everyone that is active on social media platforms has come in contact with some form of hair or beauty transformation. Salon businesses do this all the time - they post their best work on Instagram, Facebook, etc. to bring in new clients. In recent times, pet grooming has gained in popularity as well. With the hashtag #petgrooming at over 300,000 posts on Instagram, pet salons are becoming more and more prominent with the help of social media. Which is why pet salon owners should look for modern solutions when it comes to running and managing their business. Offering an online booking option is perfect for bringing those social media fans and their pets into your salon! A reliable system should include a portfolio with your latest work as well as a reviews section. Most clients are visual buyers - they decide on a business or product if they see it appealing to the eye, and with online booking, they can book their pet a visit in just a few clicks!
Pet salons, like any other beauty business, require reliable software to run stress-free. For storing pet information, maintaining product levels and bringing in more clients - Booksy is the right choice. Sign up for free and ask our team for a free guided tour on how the pet business software can bring your salon into the spotlight!
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